ASA 2 – Strategic Plan & Self-Reflection Summary

ASA 2 – Strategic Plan & Self-Reflection Summary

Review the initial scenario and the Strategic Business Plan presented in Module 1 to make sure that the requirements of the board and the Part II Strategic Plan are met.

In order to meet the requirements of the board you will prepare the final Strategic Business Plan—Part II—Strategic Plan Report to the executive board. Ensure your strategic plan is thorough, succinct, and complete.

Challenge yourself to link the targets to specific initiatives you have identified in the Strategic Business Plan you are developing for Harley-Davidson.

Your written report should include a title page, a table of contents, an executive summary, and each of the following sections:

Part I: Global Economy / Factors Affecting Global Economy

1. Motivations / Risks

o Motivations for Expansion

o Risks in Expansion

2. Competitive Advantage in Global Markets

3. Entry Strategies for Global Expansion

4. Internet Approach / Strategy

o How the Internet adds value

o Internet Business Models

o Competitive Strategies

o Leverage E-Business Capabilities

Part II: Corporate Leadership

1. Direction Setting

2. Organizational Design

3. Organizational Culture

4. Leadership Traits

5. Ethical Organization Characteristics

o Identify elements

o Identify missing elements

6. Learning Organization Characteristics

o Identify elements

o Identify missing elements

Part III: Strategic Plan Summary

1. Conclusions

2. Recommendations

3. Implementation

error: